Use plain language. Write short and simple sentences in active voice.
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Plain language and word choice
Plain language can express complex ideas. Engage people with words they can understand quickly: use the list on this page. Clarify expressions people might be unfamiliar with.
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Sentences
Clear sentences in active voice improve readability. Keep sentences short to help people scan content.
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Voice and tone
Writing style is a result of voice and tone. Adjust your style to meet user needs. It influences whether and how people engage with content.